It seems like everyone is talking about and using Twitter these days, from celebrities to media outlets to regular citizens, even if the question I hear most often is “what’s the point?” Yes, Twitter does seem suspiciously like Facebook’s status updates, but could it work as a networking tool like this National Post article suggests? The article notes that “experts say this social networking trend can help you build your business and career,” but no proof is given that this is actually true. I’ve done a little investigating, and I’m not willing to give up on Twitter just yet.
Using Twitter for Networking, Not Spam
At first Twitter seems like nothing more than a series of mundane updates on the lives of friends and family, but it’s all about using the site to your advantage. It’s a particularly useful tool for people like me, who are just finishing up a program in an industry that is eagerly exploring how they can use Twitter to their advantage. Twitter, so far, is a great way to connect with others in the book publishing industry. Many book publishing companies, organizations, and individuals involved in the industry tweet about new books, exciting events, or projects they’re working on. It’s a great way to get a conversation started with a favourite company, author, or organization!
Spread the News
Twitter is also a great way to get the news out quickly, and to keep your followers updated on new and ongoing projects. One of the projects I’ve most enjoyed hearing about recently is Julie Wilson’s Seen Reading project called 30 in 30. Julie uses her Seen Reading twitter account to tweet about how the project is coming along, and to simultaneously raise awareness about National Poetry Month (April).
Getting to Know You
One of the things I like best about Twitter is the opportunity to get a peek into the lives of “celebrities” in the publishing industry, such as author Neil Gaiman. Neil often tweets about his tour to promote Coraline, his novel which has recently been released as a film in theatres, writing, and his daughter. This glimpse into Neil’s life, and the lives of others like him, makes the publishing industry seem much smaller and more close-knit.
Maybe Twitter won’t lead to a job offer, but if used correctly it is a way to open doors in the industry, which will be particularly useful once I’ve finished school and am finding my way in the industry as an intern.
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It seems like everyone is talking about and using Twitter these days, from celebrities to media outlets to regular citizens, even if the question I hear most often is “what’s the point?” Yes, Twitter does seem suspiciously like Facebook’s status updates, but could it work as a networking tool like this National Post article suggests? The article notes that “experts say this social networking trend can help you build your business and career,” but no proof is given that this is actually true. I’ve done a little investigating, and I’m not willing to give up on Twitter just yet.
Using Twitter for Networking, Not Spam
At first Twitter seems like nothing more than a series of mundane updates on the lives of friends and family, but it’s all about using the site to your advantage. It’s a particularly useful tool for people like me, who are just finishing up a program in an industry that is eagerly exploring how they can use Twitter to their advantage. Twitter, so far, is a great way to connect with others in the book publishing industry. Many book publishing companies, organizations, and individuals involved in the industry tweet about new books, exciting events, or projects they’re working on. It’s a great way to get a conversation started with a favourite company, author, or organization!
Spread the News
Twitter is also a great way to get the news out quickly, and to keep your followers updated on new and ongoing projects. One of the projects I’ve most enjoyed hearing about recently is Julie Wilson’s Seen Reading project called 30 in 30. Julie uses her Seen Reading twitter account to tweet about how the project is coming along, and to simultaneously raise awareness about National Poetry Month (April).
Getting to Know You
One of the things I like best about Twitter is the opportunity to get a peek into the lives of “celebrities” in the publishing industry, such as author Neil Gaiman. Neil often tweets about his tour to promote Coraline, his novel which has recently been released as a film in theatres, writing, and his daughter. This glimpse into Neil’s life, and the lives of others like him, makes the publishing industry seem much smaller and more close-knit.
Maybe Twitter won’t lead to a job offer, but if used correctly it is a way to open doors in the industry, which will be particularly useful once I’ve finished school and am finding my way in the industry as an intern.
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